A full content production for Pash Bag Milano SS26. Editorial and lifestyle visuals for 20 products, developed for social media, website and print formats.

Deliverables include on-model editorial images, still life visuals, short reels, 10-second clips and a hero video. Digital casting and AI model selection handled entirely in-house for full visual consistency across the campaign.

Produced in collaboration with Guitar Agency, Milan.

To view the full campaign visit pashbag.com