PashBag Milano SS26

PashBag Milano SS26

Commissioned work. Lifestyle campaign for Pash BagMilano SS26. 2 AI models, 2 cities, 20 products — Editorial production and video content.

Commissioned work. Lifestyle campaign for Pash BagMilano SS26. 2 AI models, 2 cities, 20 products Editorial production and video content.

client:

client:

PASHPAG MILANO

PASHPAG MILANO

Service:

Service:

Editorial

Editorial

Lifestyle

Lifestyle

Product

Product

Year:

Year:

2026

2026

Art Director

Nina Khaldi Boccacci

AI Photographer

Melissa DeBernardi

AI Designer

Elisa Damiani

Production Agency, Milan

Guitar

A commissioned campaign produced for Pash Bag Milano SS26.

Produced in collaboration with Guitar Agency, Milan.


Two AI models, two cities — London and Milan — 20 products PLUS the Malibou COLLECTION.

Deliverables include on-model editorial images for social, website and print, studio and still life visuals, short reels, 10-second clips and a hero video.


The full campaign is available on Pash Bag Milano's website and social channels.

Visit pashbag.com